Search Engine Optimization
Building a great looking website is only 1/2 of an Internet strategy. The second 1/2 is about letting the Internet world know about your site. Even if your website is no more than a “virtual business card” you are missing out on the “virtual window shoppers.” By not optimizing your site for search engines, you’re missing out on one of the most important referral sources in the world today -
Google!
Our Search Engine Optimization is really two separate services - one that initially optimizes your site and the other that continually monitors, adjusts, and updates your site.
Download our brochure to read more.
Search Engine Optimization Service
Although the exact techniques we use are “trade secrets,” we can explain the overall process of this service. First, you will receive a 12+ page worksheet to fill out. This worksheet will help gauge things such as:
- your tolerance to modify your site for maximum search engine optimization
- what markets you are trying to appeal to
- what keywords you would like to target
The next step is a comprehensive examination of your site. We take a baseline recording of visitor statistics to understand where your site is right now in order to make adjustments. Now armed with your worksheet responses and a baseline snapshot, we conduct a total site optimization. LaGreca Arts is constantly following the latest research to help your website gain the greatest attention. Our optimization techniques include:
- submitting your site to the major and minor search engines and directories
- If a physical business, submit your site to online business directories (virtual yellow pages)
- Fix HTML errors and optimize code for standards validation
- Analyze and add headers and meta tags
- Analysis of internal and external links
- Examine your content and make suggestions for readability
- Improve overall site consistency
- Instructions for search robots
- XML and user readable sitemaps
- …and more!
Pricing
The standard rate for site optimization for small business websites up to 12 pages is $400. For larger sites and corporate clients, please contact us for a customized quote.